An expert article by Erin Cole. Office of European Union and Regional Affairs, Market Access and Compliance
The group of countries known as the Nordic region includes Denmark, Iceland, Norway, Sweden and Finland. This region is an atractive market for American companies seeking stability and diversity.
All five countries represent a unified market, making it easier for American companies to market and sell their goods throughout the region.
Three Nordic Markets Share Culture and Technology
by Export America.
The Nordic region is unique in its location between the Baltic region and Western Europe and is a gateway between them.
A pan-Nordic identity is built on common culture, geography, history, ethnicity, love of nature and Scandinavian languages.
Three Scandinavian countries, Denmark, Norway and Sweden, are closely related but also differ in many ways.
Why should I consider expansion into the Nordic Region?
The Nordic countries - including Denmark, Norway, Sweden, Finland and Iceland - are advanced information societies, ranking among the most competitive and technologically advanced nations in the world. With more than 24 million consumers, these countries represent an attractive stand-alone market, and also serve as an important launch pad into Eastern Europe and much of the broader European market.
Five key reasons to invest in the Nordic region:
Highly skilled and well-educated workforce, with good English language skills
Favorable, stable business climate
Transparent, healthy, investor-friendly economies
Low corporate tax rates
Competitive operating costs
Advanced transportation and communications infrastructures
Among the highest rates of Internet and mobile phone penetration in the world
A population highly receptive to new products and technologies
From the Experts..
